5 Content Marketing Trends That Take the Cake: 2020 Edition

Interactive content and personalization are all set to rule websites throughout 2020. 78% of customers say that they take personally-relevant content when making a purchasing decision.

It is 2020, and we are rushing headlong into an increasingly digital age. Technology is evolving at a rapid pace, and marketers and business owners must match strides to keep their brands afloat. Content consumption has reached an all-new high. So, if you are a new-age marketer, it is time you refurbished your content marketing strategy for the year.

 

Content is at the center of all digital marketing efforts. Want to rake in more revenue while increasing outreach? Know what sells and what passé is. Every second online pays, so, make sure you make the most of your content this year. Read this post to learn about the 5 top content marketing trends of the year and design your strategy accordingly.

 

5 content marketing trends 2020 is all about

 

Companies are now using content for more than promoting their brands online. Gradually progressing towards a storytelling mode, content marketing online is all about boosting engagement and improving customer experience. Here are the five (and a bonus) trends in content marketing you should definitely watch out for in 2020.

 

  1. Content in 2020should be short and relevant (and not TL;DR)

 

Human attention spans keep getting smaller with each passing day. We keep consuming content throughout the day, but most get only a fleeting glance or so. That is why TL; DR (too long; didn’t read) content does not perform that well in organic marketing efforts. Long-form content is not quite the right size for every buyer. Short content works better on the millennial generation, and we all know that’s the one with most buyers. Content that tells a story and is colorful and responsive at the same time is usually a huge hit

LAW6001 Assessment 2 Group Presentation Page 1 of 6 ASSESSMENT BRIEF Subject Code and Title LAW 6001 Taxation Law Assessment Assessment 2: Presentation Individual/Group Group Length A powerpoint and/or multimedia presentation of between 15 and 20 mins duration. A electronic copy of the presentation and any class handouts prepared must be supplied to the lecturer Learning Outcomes Students are required to work in a group to prepare and present a presentation addressing an aspect of taxation they find interesting. This can be the home taxation system for overseas student, alternative assessment

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