Search engine algorithms are continuously evolving and so are the SEO practices strategies. To keep up with this ever-changing landscape you need to learn about what strategies currently work and what are the ones that have become obsolete.
When it comes to SEO it is very easy to fall victim to outdated information half-truths. The misguided tactics that result from these can cost you dearly in terms of time resources. A professional SEO services company in Dubai knows the ins and outs of SEO to ensure that they avoid common misconceptions.
This blog explores some of the most common and prevailing myths surrounding SEO that you need to stop believing if you want your SEO and online marketing efforts to generate the desired results so keep reading till the end.
Following are the top 6 SEO myths that you need to ignore in 2024
Social Media and SEO are Not Linked At All
This is a myth as it has been found that social signals such as likes, shares, comments are directly related to higher website rankings. The social signals are not an official ranking factor but they still give strong proof that more people find your content engaging.
You can drive organic traffic from social media to your website by building a strong linking structure with social media mentions or links and that can affect your SEO efforts to a great extent.
Links Are Everything
Though building links is foundational in SEO they are not the only thing that matters. If you solely focus on building links and ignore other stuff like content quality relevance you will not be able to perform very well.
Apart from building links you also need a robust online network that can validate your platform to the search engines like Google to improve SEO.
SEO is a One-Time Effort
Most users believe that SEO is only relevant at the time of content creation. They optimize their content or website with SEO once and forget about it afterward.
But as we have said before, the world of SEO and search engine algorithms is constantly evolving and if your content is not updated accordingly it can waste so much of your time and resources.
So instead of believing in this myth, you need to update your SEO as soon as Google rolls out new algorithms to make sure your website ranking stays unaffected.
More Pages Equal Better SEO
If you believe that creating more pages can boost your ranking you too have fallen victim to this myth. If you work on numerous pages all having low-quality content then you can forget about more user engagement.
You can create fewer pages but with quality designs informative content that is also structured properly and is optimized for SEO with relevant keywords. These pages should be properly linked to get more traffic user engagement and consequently better rankings. A web development company in Dubai can help you design optimized web pages that create a great user experience.
Local SEO is Not Worth It
Local SEO has been found to increase both the visibility profitability of businesses across the globe. Most users search for products and services that are near them. They also search the location of different businesses using Google Maps which shows how crucial local SEO is.
Low Search Volume Keywords are Useless
It is a myth that targeting low search volume keywords and niche markets generates no conversions. Long-tail keywords have less competition meaning you can use them to target specific audience segments that are more likely to convert.
Conclusion
As a business looking to boost traffic drive more sales you cannot afford to spend your time energy on ineffective SEO strategies that contribute nothing to your profits or revenue stream.
By taking the time to learn about the new developments in the world of SEO and about the latest search engine algorithms and website ranking policies you can easily avoid falling for SEO myths.
By ignoring the myths mentioned above and focusing solely on evidence-based SEO strategies you can easily boost your traffic and SERPs rankings in very little time.